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WE ARE OUR OWN CHOICES

Accessibility, Design, Games and some ideas

WHO I AM

Welcome to the space where I talk a little about my story

Nice to meet you! My name is João Marques. I'm a big fan of retro games, discovering new things, anime, collecting funkos, philosophy, survivalism, ice cream and life!

Furthermore, on this website I briefly explain how in 23 years of design and more than seven in digital design, I have dedicated my career to creating solutions that have a positive impact on people's lives.

WE HAVE ART TO NOT DIE FROM THE TRUTH

Friedrich Nietzsche - Twilight of the Idols

WHAT I DO

My specialty is transforming challenges into solutions

PROVIDE
ACCESS

Ensuring digital accessibility in all Banco Neon projects was a challenge that involved carrying out the handoff with a focus on inclusion. The goal was to ensure that deliveries followed accessibility standards, promoting an egalitarian experience.

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OPERATE
AND DESIGN

At Mercado Livre, the challenge was to map essential skills and assess the proficiency of more than 1,100 UX and Content Management professionals. The proposed solution ensured assertiveness in allocation, selection and technical development. Thus, it provided scalable operational support for the MELI UX team.

TO CREATE
AND CLIMB

Developing and evolving HeroSpark’s Design System was a challenge that combined accessibility and scalability. It required refactoring the foundations, validating inclusive components, and ensuring visual and functional consistency across all products.

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RESEARCH AND INNOVATE (IA)

The challenge was to create a digital payment flow for an EdTech, promoting accessibility and financial education. The goal was to simplify the user journey, reduce defaults and encourage good financial practices through innovative technological solutions integrated into the platform.

WHAT I HAVE ALREADY DONE

Throughout my career, I have had the privilege of working on challenging and impactful projects.

From leading the creation of accessible Design Systems, to implementing strategic frameworks, to developing digital solutions that have transformed experiences for thousands of people, each project has been a learning opportunity and a chance to raise the bar on accessibility and efficiency in design.

SOME SKILLS

9/10

DIGITAL ACCESSIBILITY

9/10

DESIGN OPS

AND PROJECTS

8.5/10

RESEARCH AND DISCOVERY

8.5/10

PRODUCT

DESIGN

8/10

METRICS

AND DATA

7.5/10

DESIGN SYSTEMS

WHERE I'VE BEEN

Some
partnerships

My professional journey includes experiences in companies such as HeroSpark, SPONSORB, Ânima Educação, Banco Neon and in communities such as IXDA and UX Writers BH.

In each of these experiences, I contributed to innovative projects, collaborated with talented teams, and helped build products and processes that made a difference. These experiences shape my vision of design to solve real problems.

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NEON BANK

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ANIMA EDUCATION

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HEROSPARK

WASHHOUSE

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IXDA BHZ

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TRANSFACIL

HOW I WORKED

There’s nothing better than hearing from those who have worked with me! Colleagues, leaders and partners can attest to my passion for design and my dedication to delivering results.

XANDE MACEDO

Sausalito, CA

We worked together for most of my time at Neon. He is a systemic person, extremely organized, reliable and with a tireless desire to learn, help others and improve both the product and the results of our team.

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